Most of my work comes from referrals and yard signs. Does a website even matter?

Referrals still close the job, but the homeowner checks you online first, even after a neighbor's recommendation. And plenty of driveway and patio jobs start cold, with someone searching after a slab cracks. If your site doesn't show up or doesn't say Hartland or Oconomowoc anywhere, the referral has to work twice as hard.

Run is $97 a month: the website, missed-call text-back, instant form reply, review requests, and a Google profile kept accurate. Grow is $297 a month and adds lead qualification, quote follow-up, one new local page a month, and Facebook ad templates. Both start with a 14-day free trial, card on file, first charge on day 15, cancel anytime.

I'm slammed April through October. When would I even set this up?

The build happens on my end during your trial, not on your schedule. I need photos of finished jobs and a few minutes to confirm your service towns, and the site's live before day 14. Pour season is exactly why this needs to run without you touching it.

How is this different from paying for leads on Angi or HomeAdvisor?

Those sell the same homeowner's info to three or four other concrete contractors at once, so you're bidding against your own lead cost. This builds a site and a phone system in your name, on your domain, that you own. Cancel and it's a $299 buyout to keep it, or walk away with nothing owed either way.

Do I own everything, or am I renting it?

You own it. The domain, the site, the Google Business Profile, all in your accounts. If you leave, a $299 one-time buyout hands over everything, or you walk without it. Either way there's no lock-in.

What if the site isn't ready before my trial ends?

Then your first month is free. The site goes live on your domain before day 14 of the trial or that's the deal. The risk of a slow build is mine, not yours.

A survey of concrete contractors

Your pour season is short. Your phone should still get answered.

For Lake Country concrete contractors. A homeowner with a cracked driveway searches once, calls two names, and picks whoever answers first. I build the site and the follow-up so that's you.

Start the 14-day trial, $97/mo after Compare Run and Grow

Card on file, nothing charged for 14 days. Site live on your domain before day 14, or the first month is free.

The lost job

Saturday, late April. First dry week after mud season, and every driveway that heaved over the winter is showing it.

This happens to concrete contractors every week. Not because the work is bad. Because your crew are on a pour and nobody is at the phone.

7:10amA homeowner in Hartland backs out over a slab that cracked clean through where a tree root and three winters of freeze-thaw met. She searches "concrete driveway contractor near me" before her coffee's done.
7:14amShe calls the top two map pack results. One rings out to a voicemail box that's full. The other picks up on the third ring, a person, not a machine.
7:20amYour crew is already on site for an 8am pour in Oconomowoc, forms set, truck on the way. Your phone's in the truck door, on silent, because you can't have it going off mid-pour.
9:45amYou break for a minute, see a missed call and no voicemail. No way to know it was a driveway job worth $9,000, not a robocall.
12:30pmShe's already texted her sister a photo of the other contractor's estimate. He's coming Tuesday to measure.
That eveningYou call the missed number back. It goes to her voicemail. The job's already spoken for.

Where the calls go

Three places concrete contractors lose work they already earned.

You're on the trowel, not the phone: A pour doesn't pause for a ringtone. Every call that hits voicemail while you're finishing a driveway is a homeowner who's already dialing the next name on the list.
Every quote gets shopped against two others: Concrete work is expensive enough that homeowners always get three bids. The contractor who follows up first, not just bids lowest, usually wins.
Your site still says 'residential and commercial concrete' from 2015: It doesn't show stamped patio photos, doesn't say Delafield or Pewaukee anywhere, and doesn't answer what a homeowner searching at 7am actually wants to know: can you get to my driveway before the ground refreezes.

What gets built during the trial

A site for a concrete contractor, page by page.

Built on your own domain, on accounts you own. Leave later and it is yours for $299, one time.

Page	Why it is there
Home	States the towns you pour in, shows your best driveway and patio photos above the fold, one button to request a quote.
Driveways	The page most searches land on. Removal and replacement, gravel vs. concrete, what a typical Lake Country driveway costs and why.
Patios & Walkways	Broom finish, exposed aggregate, or stamped, shown as real photos from real jobs, not stock renders.
Stamped & Decorative Concrete	Its own page. It's the upsell that pays for the truck, and homeowners search for it by name.
Foundations & Flatwork	Garage slabs, sidewalks, shed pads. Smaller jobs that fill gaps in the schedule and rank for their own searches.
Service Area	Names Delafield, Oconomowoc, Pewaukee, Hartland, and Waukesha by name, each with its own short paragraph so the map pack has something to match.
Reviews	Every review you've earned, pulled in automatically, because a stranger reading five reviews from Hartland trusts you faster than a sales pitch.
Get a Quote	Asks for square footage and photos up front, so you can price a job from your truck instead of driving out for every estimate.

Running from day 10

Missed-call text-back
Your phone rings during a pour, you can't answer, the caller gets an instant text back asking what they need and when. Most people who'd have hung up and called the next contractor will text instead.
Instant reply to every form
Someone fills out the quote form with a driveway photo at 9pm. They get a reply in under a minute, not whenever you check email between jobs.
Review requests after every job
The day after a pour cures and the forms come off, the homeowner gets a text asking for a review. Concrete work looks good right when it's freshest, and that's the best moment to ask.
Google Business Profile, kept accurate
Hours, service area towns, and photos of finished driveways and patios stay current without you logging in, so the map pack has something real to show.

What Grow adds, $297/mo

Quote follow-up that texts a homeowner two days after an estimate, when the other two bids have come in and yours is easy to forget
Lead qualification that asks for square footage, current surface, and access before you drive out, so you're not quoting jobs you don't want
One new local page a month, like 'stamped concrete patio cost in Delafield,' aimed at what homeowners actually search
A plain-numbers report each month: calls, quote requests, and reviews, not a marketing dashboard you have to learn

Two plans, one price sheet

No call to find out the price.

Run

$97/mo

Your website built free during the trial, your Google profile tuned, and every call and form answered in seconds. The floor for a contractor who wants the phone to ring.

A website built for your trade, live on your domain before the trial ends. You own it
Google Business Profile tuned and kept accurate
Missed-call text-back, so a call you can't take on the roof still gets answered
Instant reply to every form, day or night
Review requests sent after every job
The workspace that re-checks your site and profile, plus weekly office hours

Start the 14-day trial

per month, 14-day free trial

Grow

$297/mo

Everything in Run, plus the agents doing the monthly work: qualifying leads, booking them, chasing quotes, and building your search footprint one page at a time.

Everything in Run
Lead qualification and scheduling, so a text becomes a booked estimate without you
Quote follow-up that doesn't depend on your memory
The review engine: requests, replies, and a monthly review count
One new local page every month, written for your trade and your towns
Facebook ad templates loaded and ready, plus a one-page monthly report

Start the 14-day trial

per month, 14-day free trial

Card on file, nothing charged for 14 days, cancel anytime. Want to take the site with you if you leave? $299 and the files are yours. Need one thing fixed instead? The one-time fixes are priced on the page too.

The 14 days

The trial is the demo.

Day 0Start the trial. Card on file, nothing charged. I call within one business day to get your logo, your services, and your towns.
Days 1 to 10I build the site on your own domain and tune your Google profile. You see it as it comes together.
Day 10Missed-call text-back, instant form reply, and review requests switch on. Your phone starts working while you work.
Day 15First charge, or cancel from your account with no call. Keep the site for $299 if you leave later.

The concrete calendar

Pour season, roughly April through October: Southeast Wisconsin's frost line makes the calendar. Homeowners cram estimates, quotes, and jobs into six or seven months, so the site and the follow-up have to work every day of it, not just when you have time to check email.
The spring crack rush: The first thaw shows every driveway that heaved over the winter. That's when search volume for driveway replacement spikes and when a slow callback costs the most.
Winter, the quiet season for pouring but not for quoting: You're not pouring in January, but homeowners are still searching after a bad ice season cracks a walkway. The site and instant-reply keep working even when the trucks are parked.

500 psi / 3,500 psi
the minimum compressive strength concrete needs before its first freeze, and before it can take repeated freeze-thaw cycles, per ASTM and NRMCA research. Curing time before the ground freezes is why timing a pour right matters here.
Obla, Kim & Lobo, "Criteria for Freeze-Thaw Resistant Concrete Mixtures," NRMCA / ASTM International
18 inches
the frost depth Wisconsin DOT uses to declare roads frozen each winter, with the average frozen season running December 22 to March 4 statewide. Waukesha County sits in the state's southernmost, shortest-frozen zone, which is why local pour season stretches into October.
Wisconsin Department of Transportation, Frozen Road Declaration Guidelines
75.2%
of occupied housing in Waukesha County is owner-occupied, 123,800 of 164,537 units. The homeowner who decides to replace a driveway, not a landlord, is the buyer here.
Southeastern Wisconsin Regional Planning Commission, 2020 Census Profile: Waukesha County

What I put in writing

If this goes sideways, that's on me, not you.

You own everything. Your domain, your listings, your ad accounts, and your content live in your accounts, in your name. Your code, your data, and your phone number are yours by contract and transfer on request, and the continuity kit you get at go-live shows your next developer exactly how. Walk away whenever you want and you keep all of it.
Your site is live before the 14-day trial ends, or your first month is free. I don't need a quarter to build a website.
If something I built misses the scope we agreed to, I fix it at no extra charge, full stop. And every system gets its first 30 days of tuning included, measured against the goal we set together before I built it. You just answer your calls and send me your photos.

Start the 14-day trial Rather talk first? Book 15 minutes

Questions concrete contractors ask

Most of my work comes from referrals and yard signs. Does a website even matter?: Referrals still close the job, but the homeowner checks you online first, even after a neighbor's recommendation. And plenty of driveway and patio jobs start cold, with someone searching after a slab cracks. If your site doesn't show up or doesn't say Hartland or Oconomowoc anywhere, the referral has to work twice as hard.
What does it cost?: Run is $97 a month: the website, missed-call text-back, instant form reply, review requests, and a Google profile kept accurate. Grow is $297 a month and adds lead qualification, quote follow-up, one new local page a month, and Facebook ad templates. Both start with a 14-day free trial, card on file, first charge on day 15, cancel anytime.
I'm slammed April through October. When would I even set this up?: The build happens on my end during your trial, not on your schedule. I need photos of finished jobs and a few minutes to confirm your service towns, and the site's live before day 14. Pour season is exactly why this needs to run without you touching it.
How is this different from paying for leads on Angi or HomeAdvisor?: Those sell the same homeowner's info to three or four other concrete contractors at once, so you're bidding against your own lead cost. This builds a site and a phone system in your name, on your domain, that you own. Cancel and it's a $299 buyout to keep it, or walk away with nothing owed either way.
Do I own everything, or am I renting it?: You own it. The domain, the site, the Google Business Profile, all in your accounts. If you leave, a $299 one-time buyout hands over everything, or you walk without it. Either way there's no lock-in.
What if the site isn't ready before my trial ends?: Then your first month is free. The site goes live on your domain before day 14 of the trial or that's the deal. The risk of a slow build is mine, not yours.